Why is Shopify the Best Choice For Your E-Commerce Store?

What Are the Benefits of Shopify?

Shopify is dedicated to streamlining the ecommerce experience for both merchants and their customers, by offering a robust and easy-to-use platform that is constantly evolving to stay at the forefront of an ever-changing industry.

shopify on laptop

Why hosted ecommerce?

Choosing an ecommerce platform for an online business is one of the toughest decisions an entrepreneur needs to make. If this choice is made hastily, without the right information, you are risk investing time and money into a platform that does not meet your needs. The sunk costs associated with choosing the wrong ecommerce platform can significantly impact the success and longevity of your business.

In today’s market, there are two main types of platforms for ecommerce business owners:

  • Fully-hosted ecommerce platforms

  • Open source ecommerce platforms

What are the benefits of hosted ecommerce?

Easier to build with

From deciding what hosting service to use, to importing products from existing storefronts, starting an online store comes with many challenges that many entrepreneurs aren’t expecting. Luckily, hosted ecommerce platforms offer a turnkey solution that removes many of these early stage barriers.

By going with a hosted ecommerce platform you will have:

  • The opportunity to start selling quicker.  Hosted platforms offer a simplified store setup process and easy day-to-day management, through robust content management systems (CMS) that are uncommon when compared to their open-source counterparts.

  • An all-in-one commerce solution.  Merchants receive native hosting, shopping cart functionality, and sales channel integrations with no additional fees or integrations. This can save significant time and financial investment that would otherwise exist with open source platforms.

Ready for optimization

Store optimization is not only part of the launch phase, but is also an ongoing requirement for many online business owners. Hosted ecommerce platforms offer several advantages for optimization compared to open-source options, including these key benefits:

  • Easy access to extensions.  

    • Easily build the store of your dreams with the functionality you need, through robust third-party apps and integrations.

  • An ever-evolving product.  

    • Hosted platforms, like Shopify, host hundreds of thousands of stores, so they regularly are pushing new improvements to ensure all sites are built with industry-leading best practices.

Simplified store maintenance

Hosted platforms simplify store maintenance, so that you  can focus on what really matters — running and growing your online businesses.

Technical Support & Industry Leading Technology-

  • Going hosted means you get access to 24/7 technical support and ongoing platform maintenance to reduce downtime, and keep your business running smoothly.

  • Hosted platforms look after SSL certification, security patches, and more, to ensure you can rest easy knowing your business and customers are secure.

tattoo man shopify computer

What can you expect with Shopify?

A home for your brand

Shopify is completely agnostic to design and front end technology. With full storefront customization , no product limits , powerful analytics , and much more — Shopify isn’t just a house for your client’s business and brand, but can be designed into a permanent home.

Store management made easy

Our hassle-free, merchant-focused ecommerce management system means I can smoothly handoff your work— with easy. You can also amplify their business success with access to our award-winning 24/7 support network , in-depth documentation , online forums , and educational content from our Ecommerce University .

Sell anywhere your customers are

Shopify offers more sales channels, payment gateways, and integration products than any other ecommerce provider, offering you a unified platform to sell anywhere your customers are now — or will be in the future. From Amazon and Pinterest, to Messenger and Shopify POS, you can check out all Shopify’s sales channels on the Shopify App Store .

Rest easy knowing your business is safe

Shopify incorporates industry-leading security features into every product, like 256-bit SSL certificates, Level-1 PCI compliance, and 99.9% uptime with 24/7 monitoring — allowing you to breathe easy knowing your business, and customers, are always protected.

Enhanced customization with Shopify Apps

Shopify proudly boasts more than 1,500 apps that allow merchants to build their businesses the way they want them to perform. These added benefits from apps include:

  • Additional functionality to your storefront, like product reviews , pop-ups , chat functionality , and more.

  • Extend the power of Shopify’s admin, like enhanced reporting , shipping options , inventory management , and more.

  • Integrate with the most popular third-party business software, like MailChimp, Quickbooks, Zero, and more.


These are just a handful of the technical and business features that make Shopify the perfect solution for any of your needs. Shopify’s multiple tiers allows you to select capabilities necessary to run your online store. Whether you’re selling 10 sku’s or 10,000 there’s a package for you. Even big brands like Kylie Cosmetics, Tesla, Budweiser, and Nestle trust their site to be built on Shopify.

Not sure if Shopify is right for you? Email us at hello@virtualmediamarketing.com for help deciding which tier will work best for your brand. Ready to start building your site? CLICK HERE for your 14 day free trial.